Conversion Rate Optimisation
Testing That Changes Revenue
Doubling conversion is usually worth more than doubling traffic, and costs considerably less. The hard part is knowing what to change.
- Research before testing
- Tests sized for real significance
- Changes implemented, not just recommended
How we work
Find where people leave, then test that
Most conversion programmes test whatever somebody suggested in a meeting. We start with analytics, session recordings and funnel analysis to establish where the money is actually being lost, and test there.
- Funnel analysis to find the steps with the largest drop-off
- Session recordings and heatmaps to understand why
- Hypotheses sized so the test can reach significance in reasonable time
- Winning variants implemented properly rather than left in the testing tool
What we test
- 01FormsUsually the biggest single win.
- 02CheckoutWhere money is literally lost.
- 03Pricing pagesClarity beats persuasion.
- 04MobileWhere most of the traffic is.
Our process
From idea to launch in six clear steps
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Discovery & NDA
We sign an NDA, map your goals, users and constraints, and agree on what success looks like.
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Spec & architecture
AI-assisted specifications, user stories and a scalable architecture, reviewed by senior engineers.
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UX & UI design
Wireframes and clickable prototypes you can test with real users before a line of code is written.
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Build in sprints
AI-assisted development with a working demo every two weeks, so you always see real progress.
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QA & security
Automated and manual testing, AI-assisted code review and security checks on every release.
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Launch & support
We ship, monitor and improve, with six months of free support after launch.
Related
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eCommerce SEO
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Written by people who know the subject.
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Client reviews
What clients say about working with us
Verified reviews from founders and CTOs on Clutch.
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Custom Software Development
Web-Based Coupon App Development
The work produced by the team was of exceptional quality.
Jon Thies
CTO, Model Rocket Feb 2022 – Mar 2023
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Custom Software Development
Mobile & Web Platform Development & Design
Silver Scintilla was responsive, respectful, and enjoyable to work with, quickly addressing any questions or requests.
DeShawn Brown
CEO & Founder, Lithios Jun 2021 – Nov 2022
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Custom Software Development
Web-Based HRM System Development
Silver Scintilla provided the best solution with scalable functionality, personalized features, and robust security.
Suheb Khan
Director, Collaborative Insight Technologies Jul 2020 – Jun 2022
FAQ
Conversion Rate Optimisation: frequently asked questions
Straight answers to what clients ask us most.
Need advice for your project?
Every product is different. Talk to a senior engineer about your tech stack, timeline and team, and get honest advice on your next step.
Talk to an ExpertHow much traffic do we need to test?
Enough that a test can reach significance before the result stops being relevant. Below roughly a thousand conversions a month we would recommend research and direct improvement over split testing.
What if a test loses?
That is a result. Knowing a change would have cost you money is worth the test, and losing tests are usually more informative than winning ones.
Free discovery call
Have an idea? Let's turn it into AI-powered software.
Book a free discovery call with our experts. Share your idea and we will help you shape the scope, timeline and budget, under NDA.
- Free consultation
- NDA before we talk
- Transparent estimate