Local SEO
Local SEO for Single and Multi-Location Businesses
If your customers search with a place name or Google adds one for them, ranking nationally is beside the point.
- Google Business Profile managed properly
- Location pages that are not templates
- Reviews handled as a system
What matters locally
Proximity, prominence and relevance — in that order
Local ranking is a different algorithm with different inputs. Consistency of business information across the web matters more than it does nationally, and reviews are a ranking factor rather than just social proof.
- Google Business Profile category, attributes and posts
- Location pages with genuinely local content, not a find-and-replace
- Citation consistency across the directories that still matter
- A review process that runs without anyone remembering to ask
For multi-location
- 01Per locationIts own profile, its own page.
- 02ConsistencyOne source of truth for hours and addresses.
- 03CannibalisationLocations that compete with each other, fixed.
- 04ReportingBy location, not just in aggregate.
Our process
From idea to launch in six clear steps
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Discovery & NDA
We sign an NDA, map your goals, users and constraints, and agree on what success looks like.
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Spec & architecture
AI-assisted specifications, user stories and a scalable architecture, reviewed by senior engineers.
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UX & UI design
Wireframes and clickable prototypes you can test with real users before a line of code is written.
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Build in sprints
AI-assisted development with a working demo every two weeks, so you always see real progress.
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QA & security
Automated and manual testing, AI-assisted code review and security checks on every release.
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Launch & support
We ship, monitor and improve, with six months of free support after launch.
Related
Related services
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SEO Services
Technical, on-page and content SEO.
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Technical SEO
Crawlability, Core Web Vitals, schema.
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eCommerce SEO
Category, product and faceted navigation.
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PPC & Paid Search
Google and Microsoft Ads, run on revenue.
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Content Marketing
Written by people who know the subject.
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Social Media Marketing
Organic and paid, for long sales cycles.
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Client reviews
What clients say about working with us
Verified reviews from founders and CTOs on Clutch.
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Custom Software Development
Web-Based Coupon App Development
The work produced by the team was of exceptional quality.
Jon Thies
CTO, Model Rocket Feb 2022 – Mar 2023
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Custom Software Development
Mobile & Web Platform Development & Design
Silver Scintilla was responsive, respectful, and enjoyable to work with, quickly addressing any questions or requests.
DeShawn Brown
CEO & Founder, Lithios Jun 2021 – Nov 2022
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Custom Software Development
Web-Based HRM System Development
Silver Scintilla provided the best solution with scalable functionality, personalized features, and robust security.
Suheb Khan
Director, Collaborative Insight Technologies Jul 2020 – Jun 2022
FAQ
Local SEO: frequently asked questions
Straight answers to what clients ask us most.
Need advice for your project?
Every product is different. Talk to a senior engineer about your tech stack, timeline and team, and get honest advice on your next step.
Talk to an ExpertHow many location pages do I need?
One per location you actually serve from. Pages for places you do not have a presence in are a liability, not a strategy.
Do citations still matter?
Consistency does. The long tail of directories matters much less than it did, but conflicting addresses and phone numbers across the major ones still cause problems.
Free discovery call
Have an idea? Let's turn it into AI-powered software.
Book a free discovery call with our experts. Share your idea and we will help you shape the scope, timeline and budget, under NDA.
- Free consultation
- NDA before we talk
- Transparent estimate